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CREATIVE PORTFOLIO

Creative Director • Storyteller • Video Editor • Music Producer • Writer & Copywriter

About me

My name is Carolina Cobo.

I’m a creative producer exploring music, artistic direction, communication, sound design and content creation as extensions of my universe.

 

I love building audiovisual concepts that express emotion, intention, and a clear vision. Stories, visuals, music, and words are different languages, and I enjoy weaving them together.

 

Here is a curated selection of projects that reflect this part of my creativity.

Select what you’d like to explore:

A creative space where each section reflects a part of my work and my way of seeing the world.

video editing & sound design

From recording to final edit: intentional cuts, transitions, audio layers, and curated sound designed to tell a story.

Click the audio icon (bottom right) to listen to each video.

writing & copywriting

Creating messages, scripts, social media copy, and editorial content that connect people, ideas, and brands.

Artist Brand Copy

Brand positioning, artist narrative & messaging.

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Social Media Copy

Captions designed to build engagement and meaningful connection.

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Website Copy

Homepage copy written to communicate the artist’s identity, vision, and creative universe.

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Brand Storytelling Script

Scripts written for digital content and brand storytelling.

Editorial Writing

Articles exploring creativity, personal growth, and storytelling.

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Original editorial article in Spanish.

scriptwriting & voice-over

Scripts and voice-over narration created to communicate ideas, stories, and brand messages through digital content.

Role:
Scriptwriting • Voice-over Narration • Video Editing

Role:
Scriptwriting • Voice-over Narration • Video Editing

Role:
Voice-over Narration

Role:
Scriptwriting • On-Camera Presentation

Role:
Scriptwriting • Voice-over Narration • Video Editing

VISUAL DESIGN

Visual design that combines branding, photography, and creative direction to communicate identity and emotion.

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FEATURED WORK

Some of my favorite works I’d love for you to explore.

YouTube Short

  • Introductory video for followers (copywriting + editing)

  • Goal: Created to introduce the artist’s story.

  • Result: Over 100K total views, reaching 50K within the first 7 days. The video generated positive comments from new followers who felt inspired by the story.

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“La noche en tus ojos” (Creative Direction • Concept )
• Original music project with a cohesive visual identity and launch strategy
• 54K+ YouTube views.
• Featured by Billboard Argentina as an emerging project.

Reels for Santa Priscila (Scriptwriting • Voice-over • Short-form Content)

• Developed recipe reels using storytelling and voice-over.
• Created content aligned with the brand’s tone and communication style.

Masterclass – “Create Your Reality”

  • Designed and led an interactive group experience.

  • Combined storytelling, journaling, and guided conversations.

  • Fostered meaningful participation and emotional engagement.

Yearbook Article – Colegio Alemán Humboldt (Editorial Writing)

• Wrote a feature article for the school’s yearbook.
• Told the story of how Art Day brought the community together after the April 16 earthquake.
• Combined storytelling with emotional and community-focused communication.

creative direction for music projects

Creative direction for an original music project, leading the development of its brand identity, storytelling, visual language, and launch strategy from concept to release.

The project combined music videos, social media campaigns, scripts, voice-over content, and visual communication to build a cohesive artistic experience across every audience touchpoint.

1. Creative Concept

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Visual Identity

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Creative Vision

2. Moodboard & Visual Exploration

Creative Brief

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3. Brand Identity

4. Content Ecosystem

5. Launch Strategy

Creative Project Leadership

Organization, creative vision, timelines, coordination, and detail-oriented execution from concept to delivery.

I manage creative projects from concept to delivery, combining artistic vision with clear structure, strategic planning, and organized execution. I enjoy balancing the big picture with the details that bring ideas to life.

One example is the complete development and launch of an original music project, leading its artistic identity, storytelling, music production, visual direction, content planning, and launch strategy. The project followed a three-phase campaign (pre-launch, launch, and post-launch) and was later featured by Billboard Argentina.

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I also co-created and produced a live music show featuring 11 musicians, presented at one of Guayaquil’s leading theaters. My responsibilities included repertoire planning, musical arrangements, stage and wardrobe concepts, marketing, and ticket strategy.

Across every project, I collaborate with creative and technical teams to keep vision, timelines, and execution aligned, combining organization, clear communication, and careful attention to detail.

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LET'S CREATE SOMETHING TOGETHER

OPEN for:

• Creative Direction

• Visual Design

• Content Creation & Storytelling

• Video Editing & Sound Design

• Creative Collaborations

• Brand Collaborations

• International Projects

  • RSS
  • Spotify
  • Instagram
  • YouTube
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