Carolina Cobo C.
About me
My name is Carolina Cobo.
I’m a multidisciplinary creative exploring artistic direction, communication, and content creation as extensions of my universe.
I love building audiovisual concepts that express emotion, intention, and a clear vision.
Stories, visuals, music, and words are different languages, and I enjoy weaving them together.
Here is a curated selection of projects that reflect this part of my creativity.
Select what you’d like to explore:
A creative space where each section reflects a part of my work and my way of seeing the world.
Creative Projects
Graphic Design, Visual Assets & Photography
Branding, layouts, illustrations, moodboards & creative shots that transmit emotion and identity.
Video Editing, Music Production & Sound Design
Edition with intention: cuts, transitions, audio layers and curated sound to tell a story.
Click the audio icon (bottom right) to listen to each video.
Writing, storytelling and soulful communication
Words that connect, move and carry intention.
Scriptwriting, voice-over and narration recording
Audio and narrative pieces with a unique style.
Creative direction and musical content
From concept to execution: vision, aesthetics and message.
For this artistic project, I led the creative direction from idea to execution, developing the brand identity, storytelling, music and visual pieces for the release.
I wrote the scripts for the music videos, and personally filmed and edited the intro video that introduced the artist’s universe.
I also created complementary content for social media: mini trailers, voice-over reels, emotional captions, behind-the-scenes, and aesthetic stories to connect the message with the audience.
The launch followed a 3-phase plan (pre, launch, post), integrating visuals, sound, and intentional communication to create a full experience, not just a song.
Creative project management
Organization, vision, timelines, delivery and follow-up with a sensitive, efficient approach
and love for every detail from start to finish.
I manage creative projects from start to finish, blending artistic vision with clear structure and strategic planning. I enjoy holding the big picture while taking care of the details that make ideas actually come to life.
One of these projects was the full development and launch of a music single: from artistic identity and storytelling, to music production, visuals, content planning and social media strategy. I coordinated the creative process and designed a 3-phase launch (pre, launch and post), which led to the project being featured in Billboard Argentina.
I’ve also co-created and produced a live music show with 11 musicians on stage, presented at one of Guayaquil’s main theaters. My role included repertoire organization, musical arrangements, stage and wardrobe concepts, as well as marketing and ticket strategy.
Across all projects, I work closely with creative and technical teams, keeping timelines, vision and quality aligned — leading with sensitivity, organization and a strong focus on results.
Featured projects
Some of my favorite works I’d love for you to explore.
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YouTube Short
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Introductory video for followers (copywriting + editing)
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Goal: To tell the musician’s story in an authentic and emotional way, creating a strong connection with the audience.
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Result: Over 100K total views, reaching 50K within the first 7 days. The video generated positive comments from new followers who felt inspired by the story.
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YouTube Music Video
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“La noche en tus ojos” (Creative direction + concept + co-editing)
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Goal: To launch an authentic musical proposal with a strong visual and emotional identity, using social media content to drive organic traffic to YouTube.
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Result: Over 54K views achieved organically. The video connected with a new audience, strengthening the project’s aesthetic and artistic vision.
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Note: Personal project as an artist, songwriter, and music producer. The release achieved international exposure after being featured by Billboard Argentina as an emerging project to watch.
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Reels for Santa Priscila's Company
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Dynamic short-form recipe videos
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(voice-over script + voice-over)
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Goal: To capture attention through creative storytelling and a warm voice that reflects the brand’s values.
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Result: Engaging and clear content aligned with Santa Priscila’s tone, generating positive interaction on social media.
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Group Session: “Create Your Reality” (Facilitation + script + group dynamics)
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Role: Speaker
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Goal: To inspire participants to take action toward their goals through reflection, writing, and emotional connection.
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What I did: I designed and facilitated the experience, guiding journaling exercises, dynamic conversations, and creating a safe and motivating environment.
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Result: High emotional engagement and positive feedback highlighting the clarity, motivation, and closeness of the experience.
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Yearbook Article – Colegio Alemán Humboldt (Creative and emotional writing)
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Role: Article writer
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Goal: To narrate how art became a channel for gratitude, expression, and solidarity after the April 16 earthquake.
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What I did: I wrote an article for the school’s yearbook, telling the story of Art Day and how this activity helped the community collectively process a difficult event, transforming the experience into an act of unity and hope.
For collaborations and creative inquiries:
📧 Email: coboccarolina@gmail.com